Global Hospitality's Path to Net Positive: Bridging Research and Reality in Sustainable Regional Development

This webinar examines the shift from sustainable to regenerative tourism. It explores why the ambition of simply minimising environmental harm, or achieving a "zero impact" footprint, is no longer sufficient to secure the long-term viability of global destinations and host communities. The academic contribution will frame the research debates around the limitations of conventional sustainability indicators and the "Brundtland as Usual" mindset, proposing theoretical models for a relational, place-based approach. The practitioner contribution will focus on operational realities, illustrating how global hotel networks coordinate complex supply chains, implement robust carbon and water measurement standards, and foster multi-stakeholder collaborations. The session is part of the Scholardemia Research-to-Practice Webinar Series, pairing academic insight with professional experience through two short presentations and a moderated discussion. Attendees will gain insight into the structural, operational, and governance conditions required for hospitality organisations to move towards credible net-positive outcomes. Speakers: To be confirmed. Format: 5-minute introduction, 15-minute academic presentation, 15-minute practitioner presentation, and 15-minute moderated discussion/Q&A. Scheduled as a 60-minute session at 10:00 UTC. Please check your local time zone when registering.