WebinarOnline
The destination lifecycle revisited: Navigating overtourism and fostering sustainable growth in a post-pandemic world
Friday, 15 January 2027
How can lifecycle thinking help destinations respond to overtourism, changing demand and environmental limits?
Speakers
1 listed
Richard Butler
Speaker
Professor Emeritus · University of Strathclyde
Canada
Richard Butler is Emeritus Professor at Strathclyde Business School. A geographer specialising in tourism, he developed the Tourism Area Life Cycle model, which examines how destinations change over time. His research addresses destination development, sustainability and the effects of tourism on places and communities.