WebinarOnline

Building back better: Destination resilience, service experience and marketing in the face of crisis

Name: Building back better: Destination resilience, service experience and marketing in the face of crisis
Start: 2027-04-23T08:00:00.000Z
End: 2027-04-23T08:45:00.000Z

Friday, 23 April 2027

This webinar connects preparedness, service and honest marketing to help destinations recover more fairly after disruption.

Speakers

1 listed

Girish Prayag

Speaker

Prof · University of Canterbury

New Zealand

Girish Prayag is Professor of Marketing at the University of Canterbury, New Zealand. His research explores tourism and hospitality experiences, including visitors' emotions and attachment to places. He also studies destination marketing, disaster management and how tourism organisations and destinations develop resilience to crises.

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